Superette’s ambitious idea of elevating their brand offering to present top-tier and emerging international labels, required a suitably refined identity that could stand on its own, under the Superette brand umbrella. To achieve this meant an up-close look at every detail; from the unboxing experience, to store-front signage.
· Brand Identity
· Creative Direction
· Production + Imagery / Superette Team
Brand / Superette International
Client / Rickie Dee, James Rigden