Findings
From Afar
Superette’s ambitious idea of elevating their brand offering to present top-tier and emerging international labels, required a suitably refined identity that could stand on its own, under the Superette brand umbrella. To achieve this meant an up-close look at every detail; from the unboxing experience, to store-front signage.
· Brand Identity
· Creative Direction
· Packaging
· Signage
· Retail
· Production + Imagery / Superette Team
Brand / Superette International
Client / Rickie Dee, James Rigden
A.P.C / Ahlem / Alexander Wang / Armor Lux / Autry / Balenciaga / Birgitte Herskind / Bottega Veneta / Bresac / Citizens Of Humanity / Corey Ashford / DOF Studios / Golden Goose / Gestuz / Grandiflora / Helmut Lang / Hereu Studio / Jace Banu / Janessa Leone / JW Anderson / Justine Clenquet / LeBrand / Lili Claspe / Loeffler Randall / Lola James Harper / Loewe / Maison Kitsune / Max Mara / Ninety Percent / Orris / Otiumberg / Prada Eyewear / Proenza Schouler / Ragdoll LA / Róhe / Rough Studios / Salomon / Samsøe Samsøe / Saturdays NYC / Self Portrait / Silk Laundry / Stand Accessories / Stockholm (Surfboard) Club / Suavina / The Line By K / TOL Eyewear / Taion / Understated Leather / Vacation Inc / White + Warren / Wolf Circus / Yuzef /
